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Section 2
Scammers don't show up just one way. They use every available channel to reach potential victims — and they're quick to adapt as technology and habits change. Understanding the specific risks of each channel, and knowing what to watch for, helps you stay alert in the moments that matter most.
This section walks through the main ways scammers make contact. For each one, you'll find the key risk to know about, what tends to increase exposure, and practical steps to reduce it. Tap each channel to open it.
Phone calls remain one of the most common and effective ways scammers reach seniors. Many of us were raised to answer the phone, be polite, and take callers seriously — habits that scammers are very good at exploiting. One of the most important things to understand is caller ID spoofing: scammers can make any number appear on your call display — including your bank, the CRA, or your local police. The name and number you see do not tell you who is actually calling.
No matter what the caller ID says, you are under no obligation to stay on the line. If something feels off, it is completely appropriate to say, "I'll call you back at your official number," and hang up.
Phishing emails are messages designed to look exactly like legitimate communications from banks, government agencies, or companies you do business with. The goal is usually to get you to click a link that leads to a fake website built to steal your login, personal information, or payment details. Many now include correct logos, professional formatting, and even your name or partial account information to seem more credible.
Your bank and the CRA will never ask you to click a link to verify personal or financial information. If you receive an unexpected email asking you to act on your account, go to the website directly — do not use the link provided.
"Smishing" — phishing by text message — is one of the fastest-growing scam channels in Canada. Texts are shorter and feel less formal than emails, which can make suspicious messages easier to miss. They may appear to come from your bank, Canada Post, the CRA, or a benefits program — and they land in the same place as messages from family and friends, which can lower your guard.
A legitimate text from your bank about a real fraud alert will typically ask only for a yes or no response, with no link required. If a text includes a link and creates urgency, that combination is a significant red flag.
Online shopping has become part of daily life, and with it, scams designed to take advantage of our familiarity with the process: fake retail websites that look like real stores, fraudulent marketplace listings, and sellers who take payment but never deliver. Seniors newer to online shopping may be less familiar with what legitimate sites look like — making this a channel that deserves extra attention.
When buying from an individual seller — on Facebook Marketplace, Kijiji, or similar — never send payment before you have seen and received the item. E-transfer payments to strangers are very difficult to recover.
Unexpected visitors offering home repairs, energy audits, or charity collections are a persistent fraud risk. These encounters feel more personal and harder to dismiss than a phone call — especially when someone is at your door. A common pattern is the contractor who "just happened to be in the neighbourhood" and noticed a problem with your roof or furnace, then creates urgency and pressures you to pay cash before they leave.
Legitimate businesses do not show up unannounced, create urgent problems, and demand cash the same day. Take their card, tell them you'll be in touch after you've done some research. A real professional will respect that.
Fraudulent investment seminars often look remarkably legitimate — professional venues, polished presenters, a free meal or gift. The goal is to create excitement and urgency around an opportunity, ideally having you commit before the event is over. They exploit the fear of missing out: when others in the room seem eager and the presenter appears successful, it's hard to slow down and think critically.
Any legitimate investment opportunity will still be available tomorrow. If someone tells you that you must decide now or lose the opportunity forever, that urgency is the scam — not the investment.
Despite the rise of digital fraud, fraudulent mail remains a significant channel. Prize notifications, fake cheques, and official-looking government notices arrive in mailboxes every day. Mail often feels more legitimate than a suspicious email, because we associate physical mail with formal communication — and scammers take full advantage of this assumption.
A cheque you did not expect is not money until it fully clears — and that can take weeks. If someone sends you a cheque and then asks you to send part of the money back or to a third party, that is a classic overpayment scam.
Scammers will use whatever channel you trust most. The channel itself is not the warning sign — it is the message behind it, and the feelings it creates, that tell you something may be off. No matter how a suspicious contact arrives, the response is the same: slow down, don't act in the moment, and verify independently before doing anything.
If any communication — from any channel — creates urgency, asks for money, or requests personal information, pause. Reach out to someone you trust. Verify the contact through a source you find yourself. That single habit is your strongest protection across every channel.
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👥 Social Media
Platforms like Facebook and Instagram have become a significant entry point for scammers targeting seniors — used to gather information, make initial contact, and build the kind of trust that makes requests feel reasonable. One often-overlooked risk: scammers search social media for details before making contact. They may already know your grandchild's name, where you live, and recent events in your life when they call — which makes their story much more convincing.
Why it's a risk
How to reduce exposure
Birthdays, family names, travel plans, and life events are valuable to scammers. What seems like harmless sharing can become the raw material for a very convincing scam.